Anna University, Chennai
SRINIVASAN ENGINEERING COLLEGE BA9264 - ENTREPRENEURSHIP DEVELOPMENT DEPARTMENT OF MBA
UNIT I- ENTREPRENEURAL COMPETENCE
1. What is the result of applying knowledge, skills, competency and creativity strategically for market-orientation ?
· It helps the entrepreneur to understand the customers and their needs. Market orientation helps the entrepreneur in producing goods and services that would not only meet the current demands but the anticipated demands of the future too.
2. Name the two factors that are involved in sensing opportunities. (a) Ability to perceive and preserve basic ideas.
(b) Ability to harness different resources of knowledge and information.
3. List the two important considerations for the purchase of materials. Important Consideration for the purchase of materials are:-
(a) Right Quality
(b) Right Time
(c) Right Price
(d) Right Quantity
(e) Right Source
4. A company uses 300 units of an item per day and the order lead time is 5 days. What should be the level of inventory when a new order is to be placed ?
Reorder point = usage rate × lead time
Reorder point = 300 × 5 =1500 unit
5. Avinash wants to open a tailoring shop in a colony. Name the suitable ‘pricing method’ for providing his services.
Market rate method
6. Why does an entrepreneur need feasibility plan ?
An entrepreneur needs a feasibility plan :
(a) To assess the periodic requirement of material and human resource and in raising them (b) To give a correct position of the project to the financiers to the method and to customers. (c) To execute the project in an organized and systematic manner
7. Why is a technical feasibility study essential ?
· It indicates the manufacturing process, product designs and drawings.
· The details of machinery required and equipment raw materials and man power required.
8. What is meant by ‘Innovation’ ?
Innovation is the process of entrepreneurship. It involves the translation of a useful idea into an application which has commercial value. It involves analytical planning, organizing resources, implementation and commercial application.
9. Explain ‘Care to Ecology and Environment’ as a social responsibility of an entrepreneur.
Entrepreneurs should take the responsibility to keep pollution under control, to provide devices to prevent polluting materials from affecting public health. They should not indulge in any activity that vitiate or degrades environment
UNIT II- ENTREPRENEURAL ENVIRONMENT
1. An entrepreneur decides to sell his woollen garments in the month of February on discount.
Name and explain the environmental factor which prompted him to take this decision.
Economic factor consists of variables like supply and demand for the product. Details of consumer trends, economic preferences, costing, discounting etc are all economic decisions.
2. Explain any three sources from which basic ideas emerge. (a) Problems
3. Explain the first three steps involved in the process of investigation of a feasible product.
First three Steps:
(a) Product or service identification
(b) Application and use
(c) Level of operation.
4. State any three objectives of preparing a Project Report. To identify the requirement of the resources
(b) To assess the scope and range of the success of the enterprise. (c) To obtain opinion of experts from various fields
(d) To enable licensing of the enterprise by the concerned authorities.
(e) For financial appraisal of the project by financial institutions, banks etc. (f) To find the critical components of the project idea.
5. Explain the uses of a Project Report for:
- an entrepreneur
- financial institutions
(a) An entrepreneur – it works as a blue print that helps in explaining his idea to financers, market customer/SWOT analysis.
(b) Government- helps in executing statutory and legal requirements, land tax, sales tax, commercial tax, and transport license and pollution control certificate have all to be obtained on the basis of project report. (c) Financial institutions – Before extending financial assistance, the bankers would like to know the feasibility and profitability of the enterprise. They would also like to know whether the entrepreneurs will be able to generate the necessary funds periodically to repay the loan together with interest.
6. List any six problems faced by first generation entrepreneurs. (a) Capital
(b) Lack of goodwill
(c) Lack of Experience
(d) Lack of risk taking ability
(e) No market standing
(f) Lack of orientation to problem solving
(g) Poor productivity
7. Explain the term ‘Personal Financing’.
The entrepreneur always has to make the initial investment as capital. For this purpose he arranges finance from his personal resources such as his personal cash, borrows from members of the family, converts his assets into cash or uses them in business (e.g. car, telephone, computer etc). Such personal sources of finance are part of personal financing.
8. State any two factors which affect the formulation of a financial plan. (a) Objective
(b) Solvency and Liquidity
(c) Optimum structure
UNIT III - BUSINESS PLAN PREPARATION
1. Explain any four decisions which have to be taken into considerations under the head’Material
Resources’. Four Decisions are: (a) Size and location
(b) Manufacturing process
(c) Identifying and purchasing machinery
(d) Obtaining electricity power
2. Name and explain the concept which states that a particular volume of production of a firm neither makes a profit nor a loss.
BEP is the volume of production at which a firm neither makes a profit nor a loss. At the BEP revenue equals the total costs
3. State any four advantages of’Inventory Control’. Four Advantages of inventory control are:
(a) To know whether materials are readily available for production/use. (b) To examine quantity discounts for large orders.
(c) To ensure prompt delivery of materials to customers. (d) To stabilize the fluctuation of demands.
4. Differentiate between ‘Preference Shares’ and ‘Equity Shares’ on the basis of: 4 (a) Voting Right
(b) Payment of Dividend
(c) Repayment of Capital
(d) Rate of Dividend
(a) Voting Right
Do not enjoy
Enjoy voting rights
(b) Payment of
given preference over equity
equity preference shares holders are
(c) Repayment of
given preference over equity share
paid only at the time of winding up.
(d) Rate of dividend
varies year to year
4. State the two key behavioural characteristics of an entrepreneur.
The two key behavioral characteristics of an entrepreneurs are:-
(a) Perceive an opportunity
(b) Creativity to innovate and build something of market value.
6. Name the environmental factor which relates to welfare and safety of employees. Legal environment
7. List any two marketing functions under the head ‘Physical supply’. The two marketing functions under the head physical supply are:
8. Name the products which are sold to other firms for their production purposes. Industrial products
Example- (Any one): Machines, equipments, raw materials, packaging and labeling products etc.
9. For which type of products can the manufacturer initially fix a very high price?
When the product is an innovative one and is received by the market well. Pricing method which is used for these types of products is – skimming price method.
UNIT IV - LAUNCHING OF SMALL BUSINESS
A project is required to clarify for the entrepreneur as what he is doing, why he is doing it and how he will do a particular work.
It will enlighten him during the progress of the venture and facilitate him to moderate and harmonize with various components of the scheme.
A market survey analysis helps the entrepreneurs to know the characteristics of the market. It will make him aware whether the production of a product is viable in the market or not, what are the customer needs and attributes, quantity needed, level of consumption etc.
Planning paradigm- it is a general pattern which suggests how to progress from an abstract idea to achieving sustained stability, growth and value added services.
(a) To know whether materials are readily available for production/ use. (b) To examine quantity discounts for large orders.
(c) To ensure prompt delivery of materials to consumers
(d) To stabilize the fluctuations of demands
(e) To take care of holding cost and carrying cost of inventory.
Resources are :
(a) Human resources (men)
(b) Material resource (material) (c) Financial resources (money)
“Ability to perceive and preserve basic ideas”. Every idea that we get is not an opportunity. An opportunity is that idea which is based on what consumers want.
(c) Propensity to risk taking
(d) Taking initiative
(e) Concern for attaining standards of excellence in whatever they undertake. (f) Orientation to problem solving
UNIT V - MANAGEMENT OF SMALL BUSINESS
1. Explain with the help of an example, how does an entrepreneur assess the requirements of working capital.
Working capital is the capital required by business to carry out day to day activities. It is generally calculated for full operating cycle.
2. List any six factors that should be kept in mind by an entrepreneur as a part of production plan.
Six factors that should be kept in mind by an entrepreneur as a part of production plan are :
(a) Machines, tools and equipments required. (b) Cost, type and supply of raw materials
(c) Work schedules.
(d) Quality control / assurance
(f) Capacity utilization
(g) Skilled and unskilled labour requirements
3. Explain ‘Distribution Mix’ as an element of ‘Marketing Mix’.
Distribution Mix:- it is also known as place mix. It is concerned with movement of goods from the place of production to the place of consumption, at right time.
It involves :
(a) Physical distribution - storage and transportation
(b) Channels of distribution – whole sellers and retailers
4. Explain the role of ‘financial planning” in ‘financial management’. It matches the needs of the enterprise for short term as well as long term purposes.
(b) It helps in estimating the amount of capital to be raised so that an enterprise may be protected from the adverse consequences of over capitalization and under capitalization
5. Explain ‘Demand Driven Ideas’ and ‘Trading Related Ideas’ as idea fields.
Demand driven ideas: To carry out a market research is an important method
of generating ideas. This study yields valuable data about trends of supply, demand, consumers preferences etc. sometimes information is also available with association and organizations.
Trading related ideas: trade in simple terms is buying goods and services and selling them to consumer at a profit. One big advantage that trading has over other types of business is that it is easier to launch and less risky. However necessary for a prospective trader to be aware of the trends in an economy.
6. Name and explain the concept which states that at a particular volume of production a firm neither makes a profit nor a loss.
BEP is the volume of production at which a firm neither makes a profit nor a loss. At the BEP revenue equals that total costs.
7. State any four disadvantages of issuing equity shares. Limitations of issuing equity shares:
(a) Floatation cost is higher than other sources finance
(b) Company can not take advantages of trading on equity, if it is depending exclusively on equity shares. (c) Danger of over capitalization.
8. Explain any two growth sustaining activities of an enterprise. Growth sustaining activities of an enterprises (any two)
9. Explain any six steps which help in identifying a feasible product or process. Steps which help in identifying a feasible product on process :
(a) Product or service identification
(b) Application and use (c) Level of operation (d) Cost
(f) Technical complexity
(g) Annual turnover on profit margin
Explain the practical steps involved in setting up a Small-Scale Enterprise at Stage-II. The practical steps involved in setting up a small scale enterprise at stage-II are:-
(a) Preparing a project report.
(b) Obtaining no objection certificate. (c) Obtaining formal sanction of loan.
(d) Construction of building and installation of machinery. (e) Detaining manpower.
(f) Establishing marketing network and application for permanent registration.
10. What is a ‘Project Report’ ? State any four elements of a Project Report.
The project report is basically a business plan. It describes all necessary inputs to the enterprise. It explains the mode of utilization of resources and also details the strategies for the execution of the project. It outlines the desired goals.
(a) Description of the promoters
(b) Description of the enterprise
(c) Economic viability and marketability
(d) Technical feasibility
Give the uses of a Project Report (i) For the entrepreneurs, (ii) For financial institutions, and (iii) For the
Uses of the project report for
(a) An entrepreneur – it works as a blue print that helps in explaining his idea to financers, market customers / SWOT analysis
(b) Government – helps in executing statutory and legal requirements, land tax, sales tax, commercial tax, and transport license and pollution control certificate have also to be obtained on the basis of project report.